The ASCHP, a SAQA-recognised professional body plays a crucial role in regulating and enhancing the wellness counselling profession nationally. It ensures counsellors adhere to strict ethical standards and understand and apply their scope of practice, which is crucial for maintaining client well-being. By offering ASCHP-approved CPD training and fostering professional development, ASCHP promotes consistency and accessibility in counselling services across diverse settings in South Africa, addressing critical mental health and social well-being needs.